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Pharma Marketing Talk™ is hosted by Pharmaguy, a pharma marketing pundit, the publisher of Pharma Marketing Blog & the Chief Pharmaguy at PharmaGuy.com. Pharmaguy is also a contributor to Pharma Marketing News. Pharma Marketing Talk features interviews with leaders and innovators in pharmaceutical marketing.
Most Recent Show
Improve Your Social Media Listening Skills
The Tools You Need & What You'll Learn

Improve Your Social Media Listening SkillsPharmaguy interviews Leigh Fazzina, Principal, Fazzina & Co. Communications Consulting, Inc. (see Bio), who talks about her passion for social media listening for pharma and who within the organization is best suited for leveraging the learnings from social media listening.

Air date: 11 December 2014



Click here for more background information and related resources.

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Frequently-Asked Questions

How do I listen to a show?

Your computer must have the Windows Media Player. You can download the latest version at the Windows Media Download Site. There is a version of Windows Media Player for Mac users as well.

 

How can I call in live and speak with a host?

You can contact the host in two ways. You can call the host during the blogshow using any phone, whether it be a landline, mobile, VOIP, soft phone, etc.

To reach the host by phone, dial the phone number that appears on the Programming Guide or on the Pharma Marketing Talk Host Channel page (347 996-5894). You will be automatically placed into a queue where you will be able to hear the live show. When the host takes your call, you will be live on the air and audible to his or her audience. However, you can and may be muted according to the host's discretion.

HOW TO PARTICIPATE IN THE PODCAST (GUEST INSTRUCTIONS)

This is a phone interview that goes out LIVE via the Web. It is imperative that GUESTS call on time to the number below:

The dialin number is +1 (347) 996-5894

Please dial in a few minutes **BEFORE** the scheduled time -- eg, 5-10 minutes before. We can talk and test the connection at that time, but will have to remain silent during the last minute before the show starts.

Please use a good quality landline connection. You can use a speakerphone so that several people at once can be on the line. Please limit background noise!

HOW TO LISTEN IN (LISTENER INSTRUCTIONS)

If you have colleagues that just want to listen in, do NOT tell them to call the number above. That number is just for guests and for people to call in with questions during the show.

For people who just want to listen in or join the chat, have them go online to the John Mack/Pharma Marketing BlogTalkRadio Page and click on the desired show.

CHAT

You can also participate in the concurrent chat session. Registration of a username and pwd is required to participate in a chat session during the show.

 

How do I apply to be a guest on the show?

Fill out the Online Guest Request Form and we will contact you.

 

Is the discussion done in a studio or over the phone?

It's all done by phone. The guest calls in at the start of the show and I have a switchboard that brings the call online and into conference with my phone. So it's like talking via conference call. Up to 5 people can be live at a time.

 

Can the interviewee/guest make use of the podcast for his or her own use?

Yes. Guests are encouraged to link to the podcast archive of their show or embed the show's playback widget on their Web sites.

 

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